AI can open doors — but used carelessly, it can also slam them shut.

  • Tone mismatch: AI emails can feel impersonal or robotic if not edited.

  • Wrong data = wrong message: Enriched data isn't always accurate.

  • Too much automation: Over-sequencing can annoy or overwhelm leads.

  • No strategic filter: AI doesn’t understand when not to sell.

Best Practice: Use AI to prepare, draft, and analyze — not to replace human conversations.