AI 103: Lessons (All Access)
Unit 7: Al in Sales - Closing Deals with Data and Speed

Lesson 4: Where AI Supports the Sales Funnel

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From prospecting to closing — AI has tools for every stage:

  • Lead Generation & Research:

    • ZoomInfo AI and Seamless.AI find and enrich B2B contact data.

    • Clay builds personalized outbound lists with AI enrichment.

  • Personalized Outreach:

    • Use ChatGPT or Lavender AI to draft emails based on role, industry, and pain points.

  • CRM Intelligence:

    • Tools like Gong and Clari analyze conversations, forecast deal risks, and highlight objections.

  • Follow-Up & Scheduling:

    • Regie.ai or Reclaim can automate timely reminders and calendar drops.